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Great Gifts

Garmin  Forerunner 305
Garmin Forerunner 305Arguably the most advanced training aid on the market. Monitor your speed, pace, distance and also your heart rate and use a series of features designed to help you get the most from your training.
Price £255
More Info

Hilly Twin Skin Anklet
Hilly Twin Skin AnkletTwo layered technical socks to keep your keep comfortable for mile after mile.
Price £8.95
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Ultralife Detox

Ultralife DetoxUltralife Detox is one of the most effective cleansing and detoxification products available. It has been scientifically developed to improve digestion, bowel function and eliminate toxins.
Price £9.25
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Garmin  Forerunner 205
Garmin Forerunner 205Use cutting edge technology to monitor your training with this speed distance system. It does far more than tell you how far and how fast you have run!
Price £200
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Hilly Runners Pouch

Hilly Runners PouchVersatile running pack suitable for carrying a range of items such as a mobile phone/iPod/mp3 player and plus larger items in the main compartment. Price £17.50
More Info

Ultralife Max

Ultralife MaxThe ultimate sports nutrition and energy drink, combining bioactive vitamins, minerals, phytonutrients, antioxidants, ginseng and other potent nutrients for the very best in sports nutrition!
Price £ 12.55
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Buying for better health

Page 2: Treat your feet

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When it comes to being properly equipped for exercise the most important part of your fitness wardrobe is your shoes.

They take the brunt of the force each time your foot hits the ground. The impact of foot hitting ground generates a lot of force – when you are running it can easily be 2.5 times your body weight. Imagine standing holding someone your size AND someone else half your size on your shoulders. Or think of lying on your back while someone battered your feet that hard with a piece of wood. It is clear good running shoes are important!

But there are also twisting forces generated when you run or do other exercise. As you run you land on the outside of your foot and roll to have your foot flat. This is called pronation and is a vital part of the body’s natural shock absorbing, balancing and forward propulsion process. But some people’s feet roll over too much. So as well as needing cushioning in their shoes they need support too. This happens to many people – they need support shoes (so called as they have the support as well as the cushioning)*.

If these forces are not managed correctly by training shoes that fit properly and are designed to cope with the demands placed on them you are at increased risk of injury. The same is true if you have allowed your shoes to wear out. 'Worn out' will rarely mean big holes in them. Once a shoe has lost most of its cushioning and/or support you need a new pair.

If you are doing sport or exercise with a lot of side-to-side movement it may be worth investing in a pair of cross trainers. These are designed to cope with cushioning and supporting your foot as you move in all directions, not just forwards.

 
* To see whether you ‘over-pronate’ and need support shoes stand a pair of your old running shoes on a table. Look at them from behind the heel. Imagine a line up the back of the shoe from the middle of the sole to the top of the heel on the upper. If this slopes slightly inwards you probably need support shoes. There’s no need to panic. Many people (including many top athletes) over-pronate and there are many running shoes designed to help you enjoy injury-free running as much as someone who doesn’t over-pronate.

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Great value for Money from Sports Fitness

We at Sports Fitness have reduced the prices on all our running shoes so that you can get the best products at great prices NOW!

With a stack of top sports clothing and accessories also available at www.sports-fitness.com Stocks are limited so act fast.

Nike Air Pegasus

Nike Air Pegasus

The Pegasus is the best selling cushioning shoe of all time. Great cushioning and a stable feel for a neutral shoe. Good protection and enough responsiveness for when you want to push the pace. A well designed outsole means the shoe is suitable for running on varied terrain too!

Mens | Womens
adidas Supernova GCS

Adidas Supernova GCS

adidas's top support shoe is their ground breaking GCS and it's a cracker. The GCS system deals with impact forces and starts controlling pronation from the moment your foot hits the ground! There’s adiPRENE+ cushioning for even more protection – a great ride.

Mens | Womens
Nike Air Vomero

Nike Air Vomero

Designed to bring all the benefits of Nike’s legendary Air cushioning and the Control At Origin technology that gives comfort from the moment your foot hits the ground. But the shoe also gives the freedom of allowing the foot to move naturally giving a beautifully smooth feel to the shoe.
Nir Air Zoom Percept

Nike Air Zoom Percept

A women's shoe combining of the principles behind the Pegasus and Free (the Nike shoe designed to train your foot to work more naturally). But there’s extra cushioning and stretch panels in the upper to make the overall feel a real delight.
Adidas Supernova Cushion

Adidas Supernova Cushion

This is a shoe that gives great cushioning whether you are running the miles on the road or on the treadmill. The shoe is also spot on for when you want to push the pace.

Mens | Womens
Nike Air Structure Triax

Nike  Air Structure Triax

Great cushioning comes from Air units in the heel and forefoot plus a PU 'Crash Pad'. Then for support the Structure Triax has a combination of features including medial support, specially placed flex grooves and forefoot WARP.

Mens | Womens
Adidas Response Cushion

Adidas Response Cushion

Highly effective running shoe that shows why the Response range has been a 'go to' line for runners for years.

Mens | Womens
Adidas Response Extra

Adidas Response Extra

A new Response shoe that includes cushioning from adiPRENE and adiPRENE+ and adidas' Pro-Moderator system to guide your foot through it's correct movement.

Mens | Womens
Adidas Nova Cushion

Adidas Nova Cushion

A great shoe at this price! Good cushioning and protection with a smooth feel to the shoe.

Mens | Womens

 

 

 

 Treat your feet
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Looking for a Challenge?

Looking For a Challenge

With the New Year on the way it’s time to be picking your next challenge.

Take a look at the Sports Fitness events section to find your next test of fitness or act of planned craziness.

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If you want our recommendations you should take a look at the Blackburn Winter Warmer 10K, Trollers Trot 25, Milton Keynes Half, or Offas Orror.

Looking for a Buddy?
Searching for a Buddy?

If you want some encour- agement, support, and banter to help you stick to those New Year's Resolutions we have just the thing – Sports Fitness Partners.

You can swap messages with kindred spirits through our secure system which means you can check their profile before accepting their messages, don’t have to share your email and can 'bar' people at any time.

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